Tuesday, 8 November 2011

Introducing QR Codes

QR Codes, more formally known as Quick Response Codes, are interactive markers which can be used to link to a wide range of things including websites, images, videos etc. 

People can then scan these codes using a QR Code Reader (free to download) on their smartphone (e.g. IPhone, Android) which will automatically interpret the reading from the marker and send the user through to the content.

The main use of QR Codes is for advertising and is becoming increasingly popular for companies.

More examples of what the QR codes could link to are: 

  • A text message
  • A photo gallery
  • Web page
  • Virtual business card
  • Video or music file
What does everyone think about QR codes? Are they useful? Are they easy to use? 

Lets get some good discussions going...

Spot the use of Marker Technology in this advert! 


Let's get going...

I am completely new to this whole blogging thing....so here goes!

I am looking into the area of Marker Technology, with a focus mainly on QR codes and Augmented Reality. 

With no previous knowledge surrounding this topic I have had great fun researching into what Marker Technology is all about. But, to get started I am interested in finding out what you all know about Marker Technology...Anything at all! Be as basic or as in depth as you like!